Madison Wisconsin

Dane County Regional Airport

4000 International Lane
Madison, Wisconsin 53704
Phone: 608-246-3380

Press Releases for Dane County Regional Airport:


dane county airportAirport launches advertising campaign to raise awareness of non-stop flights and ease of use

Raising awareness of the increased air service, terminal amenities and overall ease of using Dane County Regional Airport (DCRA) is the aim of a new advertising campaign – It’s all about the journey – to be launched in February.

The campaign's goal is to increase the awareness of airline destination availability and emphasize the ease of use of local airport facilities. As more passengers choose DCRA for their air travel, airlines potentially see Dane County as a place to expand service.

“There’s a reason the Dane County Regional Airport was recently rated among the 20 most notable airports in the entire world. From many new non-stop destinations for business and tourism travel along with our incredibly beautiful new terminal, using our airport is easy, comfortable, and just makes sense,” said Dane County Executive Kathleen Falk.

The Dane County Regional Airport now has over 110 daily departures and arrivals, serving 15 domestic non-stop destinations, with connecting flights worldwide.

Airport Director Bradley Livingston said, “It is important for area consumers to be aware of our non-stop destinations and to encourage use of the outstanding, new aviation facilities which provide for a less stressful environment for air travel."

“Our airport is vital to putting southcentral Wisconsin’s people and businesses into the global economy, promoting the international exchange of ideas, products and investment opportunities,” said Bill White, Airport Commission chair. “That’s why it’s so important to raise awareness.”

The $70,000 year-long advertising campaign, created by Glowac Harris marketing services firm, of Madison, is currently scheduled to include radio ads on WIBA-AM, WOLX and WHLK radio stations, Adams Outdoor billboards on the beltline and on Aberg Avenue, and print ads in In Business magazine. Due to partnerships with the ad venues providing matching radio time and ad space, the campaign is worth $140,000.

The airport’s campaign features such phrases as, “Non-stop business. Nice,” “World travel. Local joy,” and “What are you missing?”

No tax dollars are used for the campaign, which is supported exclusively through airport revenues.

Dane county airport map



Three Cities Eliminated From Mainline Service, West Coast Served Through Kansas City; Expansion of Northwest Codeshare Agreement Will Add Service to 100 New City Pairs

Milwaukee, July 20, 2008 – Milwaukee-based Midwest Airlines today announced its flight schedule for September 8 and beyond. The schedule retains service to 32 cities, including both coasts. It also includes an expansion of Midwest’s codeshare agreement with Northwest Airlines, adding more than 100 new city pairs to the program.

“We will remain true to our mission of serving major business destinations with more nonstop flights from Milwaukee than any other airline,” said Timothy E. Hoeksema, chairman and chief executive officer. “From Kansas City, we will continue to serve as an important resource for the business community, with flights to key East and West Coast cities. While there will be adjustments to frequency in some of these markets, we will continue to offer convenient service and the unparalleled customer service our passengers expect from us.”

Midwest Airlines will eliminate service to three airports: Ft. Lauderdale, Fla.; Ft. Myers, Fla.; and San Diego. Additionally, service to two West Coast destinations – Los Angeles and Seattle/Tacoma – will now be offered via Kansas City year-round, in the same way the airline currently offers service to San Francisco. Service on the Milwaukee-Los Angeles and Milwaukee-Seattle/Tacoma routes will be one-stop in both directions, requiring no change of aircraft for passengers.

Service to Orlando will now be offered seasonally during peak travel months. This season, nonstop Milwaukee-Orlando service will commence Oct. 21, 2008 and end April 30, 2009. As Midwest transitions to seasonal Orlando service, it will suspend service to that city from Sept. 8 through Oct. 20. Nonstop service between Kansas City and Orlando will be discontinued, but Kansas City-Orlando service will continue to be available via Milwaukee.

The airline will also discontinue service to eight airports currently served by its Midwest Connect regional jet service: Baltimore; Hartford, Conn.; Louisville, Ky.; Muskegon, Mich.; Raleigh/Durham, N.C.; St. Louis; San Antonio; and Wausau/Stevens Point, Wis. Additionally, it will discontinue its nonstop Kansas City-Madison, Wis. route, but will continue to offer the service via Milwaukee.

The new schedule, which is posted at, also includes frequency and timing adjustments on various routes. To view a map of Midwest’s post-September 8 routes, visit

The schedule is a major component of Midwest’s overall restructuring plan, necessitated by record fuel prices and the company’s previously announced decision to ground its MD-80 fleet.

Passenger Notification
Passengers affected by route or schedule changes will be notified by Midwest (for tickets purchased from Midwest Airlines Reservations or the Midwest Web site) or by their travel agency (for tickets purchased from traditional or online agencies). Due to expected high call volume to the airline’s Reservations center, customers holding tickets for flights to any of the eliminated cities or routes are encouraged to visit the airline’s Web site at and click the link “View/Change Your Reservations,” where they will be able to view their reservation and request a full refund online. For travel agency-issued tickets, customers must have their ticket number or Midwest Airlines six-letter confirmation code available.

Codeshare Expansion
Additionally, Midwest said that it is expanding its codeshare agreement with Northwest Airlines to include service to more than 100 new city pairs. The Midwest Airlines “YX” code will be offered on Northwest-operated routes to destinations beyond Northwest’s hubs at Detroit, Minneapolis/St. Paul and Memphis throughout the United States. Under the codeshare agreement, passengers can book their entire flight on a single ticket, with all segments earning mileage credit in either the Midwest Miles or Northwest WorldPerks® frequent flyer programs. The new city options will be announced and added to Midwest’s schedule throughout July for travel beginning in late July.

Earlier phases of the Midwest/Northwest codeshare agreement – which began in late 2007 – included service from Indianapolis to 14 cities throughout the country, service from major West Coast cities to points in Hawaii, and the Northwest code on a number of Midwest-operated flights. The codeshare is expected to eventually add hundreds of new city pairs and flight options for travelers, greatly expanding the networks of both airlines.

Midwest Airlines features jet service throughout the United States, including Milwaukee’s most daily nonstop flights and best schedule to major destinations. Catering to business travelers and discerning leisure travelers, the airline earned its reputation as “The best care in the air” by providing passengers with impeccable service and onboard amenities at competitive fares. More information is available at

Michael Brophy, 414-570-4206 (o), 414-721-1411 (m) or Randall Smith, 414-570-3665 (o), 816-516-2051 (m) or





Dane County Airport Named to Worldwide "Top 20" List

Dane County Regional Airport (DCRA), Madison, WI, has been named one of the “Top 20” of the world’s most noteworthy airports for 2008 by Passenger Terminal World, a leading trade publication, which airs the views and opinions of experts in the field of passenger terminal facilities, design, technology, security, operations and management. It is published in Britain and distributed worldwide.

Critical overall to the judges was the service and speed of flow through terminals. DCRA was singled out for its “environmental build programme.” In its most recent terminal expansion project, the airport recycled 97 percent of all waste, incorporated recycled materials, and adopted green building and energy saving strategies throughout construction.

The publication stated, “Airport construction is currently being criticized by a multitude of environmental groups around the world. …Dane County airport, Madison, Wisconsin, continues to win awards for its design and environmentally friendly build programme.” It also said, “The building will provide a beautiful gateway airport for Madison and is unique in the global airport construction business.”

“The county airport's focus on environmentally friendly building designs and work have resulted in this prestigious designation as one of the top ranked airports in the world," Dane County Executive Kathleen Falk said.

“Our commitment to green building makes sense both environmentally and financially. We’re pleased to be recognized as a leader in the field,” said Airport Director Bradley Livingston.

Also on the Top 20 list were:
Heathrow Airport, London (tops in three categories)
McCarran International Airport, Las Vegas
Toronto Pearson International Airport
Copenhagen Airport, Denmark
Minneapolis/St. Paul International Airport
Charles De Gaulle International Airport, Paris
Philadelphia International Airport
Frankfurt International Airport, Germany
O.R. Tambo International Airport, Johannesburg, South Africa
Incheon International Airport, South Korea
Dulles International Airport
Stansted International Airport, UK
Changi Airport, Singapore
Norwich International Airport, UK
Zurich Airport, Switzerland
Bilbao Airport, Spain
Amsterdam Airport Schiphol, Netherlands


Dane County Airport Breaks Ground for 3-Story Parking Ramp Addition and "Green" Exit Building

Dane County Executive Kathleen Falk today turned the first ceremonial shovel-full of dirt at a groundbreaking ceremony for construction of a new three-story parking ramp addition and exit plaza building at the Dane County Regional Airport.

“The convenience of using our airport gets even better as we add more parking just footsteps across the street from the terminal,” said Falk. “This project expands on the Prairie Style of our beautiful terminal and continues our commitment to green building.”

The 500,000 square foot parking ramp will be adjacent to the existing four-story ramp, adding 1,240 parking spaces. Earlier this year International Lane, which loops in front of the terminal and around the parking ramp, was moved outward to open up space for building the ramp.

A parking demand analysis study conducted for the airport by Leigh Fisher Associates in September 2006 found that existing demand was greater than the supply of ramp parking and forecasted a need for the additional spaces over the next 10 years.

The project also includes a new, 2,000 square foot exit plaza, with six exit gates and a parking administration office. The airport is seeking LEEDTM certification as a green building for the exit plaza construction, with the following environmentally friendly attributes:
· Water efficient plumbing fixtures providing a 40 percent reduction in potable water use
· Use of high recycled content materials and products including structural steel, gypsum wallboard, carpeting and aluminum windows
· Use of materials with no or low volatile organic compounds (VOCs) in products including carpeting, paints and all adhesives, creating a healthier work environment.
· Maximizing natural daylight and views to save energy and provide a better work environment
· Optimizing energy performance of the heating and cooling systems to not only save energy, but also to be more responsive to occupant needs.
· Diverting at least 75 percent of all construction waste from landfills and into recycling programs
· Water efficient landscaping with native plants, and requiring no irrigation.

The $30 million project has a targeted completion date of fall 2008, and will be paid for with airport operating revenues over 10 years. No county property taxes are used for the project.

J.H. Findorff & Sons, Inc., Madison, won the bid to serve as general contractor for the project. The architects are Eppstein Uhen Architects, project consultants were Graef, Anhalt, Schloemer & Associates, Inc., and landscaping is provided by Ken Saike Landscaping, all Madison firms


Midwest Airlines Launches Madison to Kansas City Nonstop Route

Midwest Airlines representatives joined airport officials at Dane County Regional Airport today (7/09/07), handing out Midwest’s signature baked-onboard chocolate chip cookies to passengers in honor of Midwest’s new nonstop route from Madison to Kansas City.

The twice daily service, on a 50-seat regional jet, gets passengers to Kansas City in one hour and fifteen minutes, with Midwest's trademark chocolate chip cookies offered during the flight. Flights depart Madison at 6:55 a.m. and 3:05 p.m.

In addition to the convenience of nonstop service to Kansas City, the new route offers new connecting opportunities to the west coast, including San Francisco, Los Angeles, San Antonio, San Diego and Seattle. Kansas City becomes the 16th nonstop destination available from Dane County Regional Airport.

Dane County Regional Airport Commission Chair Bill White said, “Madison and Kansas City have great business synergies.” He pointed particularly to American Family Insurance, one of Dane County’s top employers, which has a regional office in St. Joseph Missouri, near Kansas City, with employees regularly traveling the route.